Motion Graphics Designer
who translates complex information into clear, engaging, scalable visual experiences.
shelbyxchoi@gmail.com
| San jose, CA
work
A selection of motion, visual design, and educational content.
About
Hi, I'm Shelby Choi,
Motion Graphic Designer
with 6+ years of experience creating educational video content for complex SaaS products, I specialize in turning technical concepts into clear, engaging visual stories.
Download resume
Experience
Meta
Motion Designer (Contract)
IntraEdge | Jan 2022 – Present
Specialize in breaking down Meta Ads Manager (complex SaaS tool) into accessible, step-by-step tutorials
Own end-to-end video production pipeline: concept development, visual storyboarding, animation, editing, and publication
Implemented AI-powered workflow: reduced per-video production time from 4 weeks to 2 weeks while maintaining quality standards
Developed customized motion template based on the brand system ensuring visual consistency across 100+ videos, training team members on templates and best practices
Meta
Communication Designer (Contract)
IntraEdge | mar 2020 – Dec 2021
Created diverse educational content (CMS/LMS e-learning courses, presentation decks, social assets, video)
Localized educational materials into 20+ languages with QA for accuracy
Developed e-learning course templates in CMS improving team workflow
Education
California State University, Long Beach
B.A. Graphic Design · 2013
Tools
Motion & Video
Educational video production
SaaS tutorial creation
Complex concepts breakdown
Beginner-focused content
AI workflow optimization
Design
Visual hierarchy Typography
Design systems
Print & web design
Brand consistency
Collaboration
User-centric thinking
Clear communication
Project management
Attention to detail