03 — instructor-led content
motion design / video editing
2026
Produced a 20-video instructor-led series designed to help advertisers understand Opportunity Score recommendations and apply them to improve their campaigns.
Scope
Concept Development
Storyboarding
Visual Direction
Motion Design
Video Editing
Final Compositing
Tools
Figma · Descript · After Effects · Premiere Pro
01 — Scalable Production System
Used an instructor-led video template in Descript to streamline production and reduce editing time. This allowed the team to deliver 20 videos with a consistent visual language while spending more time on high-quality motion design.
02 — Reduced Production Delays
Even minor copy changes after recording required re-recording, which added unexpected production time. By leveraging AI tools to partially generate the voiceover and video, I streamlined the update process and eliminated unexpected delays
03 — Remote Video Quality
Edited raw footage from instructors recording remotely with personal cameras, using Premiere Pro and Descript to refine pacing, color, and audio quality for a polished and consistent final experience.
Other instructor-led videos
